Reaching Milestones Together
I’m a Marketing Strategist with over 15 years of experience driving business growth through integrated marketing and communications. My expertise spans the full spectrum of marketing activities — from strategic planning to hands-on execution — across various industries and international markets.
Holding a Master’s degree in Strategic Management from the University of Tartu, I have deepened my commitment to creating long-term value and shaping effective business strategies. While my foundation is in marketing, I now focus on shaping company-wide strategies that drive sustainable growth from a cross-functional perspective.
Throughout my career, I’ve led multicultural and cross-functional teams, finding energy in the challenges that come with managing diverse people and initiatives. I thrive in environments that require collaboration, creative problem-solving, and clear, actionable strategies.
Colleagues describe me as:
- Constructive
- Results-oriented
- Organized
- Calm under pressure
I bring clarity, structure, and strategic thinking to every project, ensuring that businesses not only achieve their goals but are also set up for long-term success.
My Vision for Your Success
I would love to help you grow and develop new opportunities — whether you’re a start-up looking to scale or an established organization aiming to continuously lead the market forward.
I firmly believe that any company can reach solid, sustainable growth. With a clear vision, purpose, and strategy, combined with the right strategic choices and relentless execution in the market, growth is within reach.
And it’s not just about today — it’s about focusing on tomorrow and positioning your company to thrive in the future.
With a clear vision, purpose, and strategy, combined with the right strategic choices and relentless execution in the market, growth is within reach.
Maarja-Liis Toomik
My experiences
15+
Years of experience
More than 15 years of practical experience in Marketing and Startegies.
10+
Created strategies
More than 10 strategies created across industries and different sizes of companies.
25+
Workshops led
Numerous strategy, brainstorming and goal setting workshops.
In business, it’s easy to make the wrong calls. To just go with the flow. What’s hard is carving out the time—and often, the know-how—to create a long-term, well-thought-out plan that ensures your business thrives in the future. Maarja-Liis brings a solid, hands-on track record in building and leading brand strategies. She has a rare ability to see the big picture, paired with an equally unique skill for making sure all the smaller pieces genuinely fit into it. Because theory is useless if what’s on paper doesn’t align with reality, isn’t feasible, or lacks a clear path to execution. My experience working with Maarja-Liis has been nothing but positive—she knows exactly what needs to be done and has a remarkable talent for steering strategy projects in a way that ensures no party compromises on quality, all while making the journey feel smooth.
Siim Nikopensius
CEO